11 November 2021

1. Join LinkedIn and make your profile the best it can be. You don’t need a Premium account, the free version provides plenty of access to people, companies, blogs etc. Interact with other people, comment on posts, create your own posts and use it to ask for advice and support from companies. Post about the beneficiaries, tell their stories, create videos. Get some free training on how to use LinkedIn.

2. Choose a network where you can meet potential business supporters. Try different networks, most will allow you to go to the first session for free. Some offer charities a free place or a discounted place. Choose one that suits you and your Charity.

 Some examples of what’s out there:

·         Local Chamber of Commerce

·         BNI – National

·         The Business Network – National

·         Women in Business Network – National

·         WiRE- Rural Communities

·         PLUS many more in your local area, just google it! 

3. Find gatekeepers to work with. Find a business that works with many other businesses and can introduce you to them, for example accountants and lawyers, wealth management companies and private banks.

4. Put a structure into your corporate fundraising and create a strategy. A scattergun approach isn’t very efficient or effective. The Six Simple Steps Programme could help you, step by step, to create a strategy that works for your charity.

5. When you ask for support, it should not be a shock to the supporter. Build the relationship before asking for a donation.

6. Don’t assume people will know what you need from them, REMEMBER TO MAKE THE ASK!

BONUS- Know your numbers! Think about what you could be asked regarding the cost of your service, prepare your numbers for when you go networking or into meetings.

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